Why Coaching is the New Normal for Startup Founders
“A startup is a company designed to grow fast.” - Paul Graham
For startups to grow fast, the founders need to grow along with it.
While it would be nice if there were a step-by-step guide for doing this, there isn’t.
Instead startup founders are increasingly turning to coaches to support their personal and professional growth.
Here’s why they do it…
Being a Founder Can Be Lonely
As your company grows there are fewer and fewer people that you can be real with. Most people just aren’t that available or don’t really understand what you’re going through.
Founders choose coaches who understand how challenging both the life of founder and building a startup can be. Working together opens up a regular, confidential space for you to share, be challenged, and grow.
Founders Know They Can Be Better (and Are Determined to Make It Happen)
Everyone has deeply-rooted patterns and behaviors that get in the way of our success. In many cases, these are the things that often you’ve struggled with for years, perhaps even your whole life.
Founders who are determined to be their best, ask coaches to help them test the false assumptions and stubborn narratives that impede their success. Doing so, a coach will help you see your blindspots, while also unlocking new potential in yourself.
There’s Instant ROI Through Better Decisions
Founders invest in a coach because they know there will be real ROI. A PriceWaterhouseCoopers survey¹ showed a median 7x ROI for companies investing in coaching, with 19% reporting an over 50x ROI.
For startups, the return on investment is particularly compelling because a single strategic decision can change the trajectory of both the company and your life.
And this doesn’t even begin to scratch the mental and emotional benefits that most people experience. 80% report higher levels of self-confidence and over two-third of people report improvements in their communication, interpersonal skills, overall work performance, and work/life balance².
At the end of the day, working with a coach barely impacts your company’s runway yet offers substantial upside for both you and your company.
You Take Every Advantage You Can Get
More and more founders are making this bet on coaching to improve their personal well-being, and also increase their company’s odds of success.
It’s your job to do everything that you can to stack the deck in your favor, but don’t just take our word for it. Here are just a handful of stories as told by founders’ themselves on the impact of coaching in their leadership and their business:
“I consider executive coaching as important as making an executive hire. (my coach) helped me dig deep to help me discover who I am as a leader and a person. They helped me establish a framework for decision making that’s far more valuable than the standard tactical coaching that only addresses surface level issues. Our work was nothing short of transformational on a business and personal level.”
- Jaspar Weir, Founder & President of Task Us
The challenges of your business evolve over time. You need to as well.
If you’re not evolving in the way that you want to be, it might be time to do something about that.
Might Coaching Help You?
Schedule a time to talk with an Evolution coach to learn more, it's completely free.